BIO

Born in North East England (UK), Saffi Ullah, better known under his work alias Geekfiles, is a film director and photographer. After graduating in Manchester in 2023, Saffi relocated to London to further develop his passion. In his short tenure as a freelance artist, Saffi has directed campaigns for the likes of Nike, C.P. Company, Dr Martens and Dazed Magazine, striving to widen the scope and reach of his work with every project. Saffi's style stems from his love for early 2010's youtube gaming culture, a tightknit creative movement that taught him to combine the fields of community, content creation and technical intricacy. These theories, along with his obsession of contemporary culture, make up Saffi's

inter-disciplinary practice today.

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CLIENTS

EDITORIAL: Dazed / The Face Magazine / Hypebeast 

CAMPAIGN: Adidas / BMW / C.P. Company / Dr. Martens / Chelsea F.C. / Clarks / Drake / Ed Hardy / Fred Perry Nike / Puma / Trapstar / Vetements

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